The Hype Machine

Sinan Aral | 2020
Posted in: Media Social Psychology
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This is one of several recent books describing how social media divides as well as connects people, and how online social networks have contribute to political polarization in the U.S. and elsewhere. Aral goes under the hood of social media platforms, explaining how the algorithms designed to keep users engaged and monetize their attention are also prone to manipulating our fears and biases, and feeding our worst impulses.